What Organisations ‘Get’ By Being Service-Oriented
Are your organisation’s services working how they should be? Are they serving your customers, users and staff as well as they can, while also delivering the goals of your organisation? If not (or, if you don’t know), you’re not alone. Many organisations have challenges with this, stemming from traditional approaches that don’t work as well today as they once did.
To help leaders like you make a meaningful change, I’ve created a 5 step email course that will help you put together a persuasive case to move from silos to services. I created this course to help you set out exactly what being service oriented means and why it matters, how to measure the consequences of services that aren’t working well, and put together a persuasive case (with your own slides) for what your organisation and your customers and users get by becoming more service-oriented. It could support the development of a business case, or it can just be a clearer way to talk about the benefits of being service-oriented.
Why this matters now
We need services to do their job well. But radically improving their success involves so many domains, professions, teams and perspectives. If the current argument only speaks to just one part of that (eg. customer centricity and user needs or technology or culture or the drive for efficiency/sales) it’s going to be weaker.
All orgs are different. But what you get by organising for better ‘whole’ service performance is common. This course is designed for you to build a case for the specific context of your org.
Why organisations fail to deliver great services
Most organisations were never designed as services. They operate in silos. And if you’ve ever worked in large, complex orgs like banks, telcos, insurers and governments, you’ll know this can make it impossibly hard to get even the most basic improvements made, should they involve multiple silos. For reasons that would be eye-wateringly painful to explain to someone.
And yet there won’t be a single person or team involved who doesn’t want to provide a good service.
Intentionally orienting to deliver great services doesn’t happen by itself. It often means significant changes to hard-coded habits, planning, measures, flow of work, leadership activity and finance that comes as a surprise to some. Even though it might seem sensible in theory, and even though the status quo may not work, it has to feel - and to be - really worth it, to really be able to do things differently.
What organisations ‘get’ by being service oriented
We already know well designed services will work better for customers and users. And it still doesn’t happen universally. So what (else) is in it for an organisation that incentivises moving from silos and handoffs to ongoing ‘whole’ service delivery and improvement?
The case is made by actually quantifying the better outcomes (i.e. the results), better efficiency and better ability to change (i.e. intentionally improving the flow of work).
And this course helps you put that position together.
What the From Silos To Services course covers
With this course, I’ll guide you through everything you need to know the impact of being service-oriented on your organisation’s success. Over five days, you’ll learn:
Day 1: Why being ‘service-oriented’ is not just a buzzword but fundamental to your organisation’s strategy.
Day 2: How to ensure your services deliver their intended outcomes—more often.
Day 3: The hidden costs of services that aren’t organised effectively, and how to address them.
Day 4: The true price of doing nothing—and why action is no longer optional.
Day 5: How to create a persuasive case for change that gets leaders and teams on board.
By the end of this course, you’ll be equipped to articulate the benefits of a service-oriented approach clearly and persuasively, backed by concrete evidence and examples tailored to your organisation’s unique context.
Why you might want to join
If you wonder why your organisation feels sluggish when it comes to delivering change or why inefficiencies persist despite everyone’s best efforts, this course is for you. It's designed to help you identify at least some of the causes of these challenges and offer a practical way to present your case so people will take action.
It works for all types of organisations, whether you work with a company, non profit or a part of government. And it’s especially relevant if your organisation is large, complex and was never intentionally designed with services in mind.
It’s also agnostic of profession and discipline. So whether you’re an operational leader, executive director, architect, technologist, human centred designer, delivery or product person or user researcher, it helps form a more cohesive and compelling case, that won’t feel ‘othering’ and alienate those you need to work most closely together.
The From Silos to Services email course is completely free and will be delivered straight to your inbox. You can join here.